{
  "schemaVersion": 1,
  "date": "2026-09-22",
  "title": "第一週：先公開起點",
  "summary": "技術基本檢查通過；非品牌問題仍未帶來 AI 提及。先把服務、品牌與量測方式說清楚。",
  "readiness": {
    "label": "最近一次人工網站準備度評估",
    "assessed_date": "2026-09-21",
    "reassessed_today": false,
    "earned": 75,
    "effective_weight": 95,
    "planned_weight": 100,
    "normalized_score": 79,
    "method": "audit-rubric-v1-manual-weighting-20260921",
    "method_note": "自訂公開網站準備度 rubric；不是 Google 或答案引擎官方評分。5 分行動版／效能未實測，排除分母。9/22 未重新人工評分。",
    "sections": [
      {
        "label": "Technical SEO",
        "earned": 20,
        "effective_weight": 20
      },
      {
        "label": "Technical AEO / structured data",
        "earned": 24,
        "effective_weight": 25
      },
      {
        "label": "答案型內容",
        "earned": 23,
        "effective_weight": 30
      },
      {
        "label": "外部權威與信任",
        "earned": 8,
        "effective_weight": 20
      }
    ]
  },
  "technical": {
    "observed_date": "2026-09-22",
    "observed_at_start": "2026-09-22T08:19:46.177737+00:00",
    "observed_at_end": "2026-09-22T08:19:59.870652+00:00",
    "timezone": "Asia/Taipei",
    "public_description": "2026-09-22 16:19（台灣時間）重新擷取 sitemap 列出的 11 頁。限定範圍內產生 55 個技術檢查結果，全數通過。",
    "pages_requested": 11,
    "pages_successful": 11,
    "findings_passed": 55,
    "findings_failed": 0,
    "findings_partial": 0,
    "findings_unverified": 0,
    "rule_counts": {
      "crawler-policy": {
        "pass": 11
      },
      "document-language": {
        "pass": 11
      },
      "indexability-signals": {
        "pass": 11
      },
      "jsonld-parse": {
        "pass": 11
      },
      "schema-visible-consistency": {
        "pass": 11
      }
    },
    "rule_labels": {
      "indexability-signals": "HTML 索引指令與 canonical 衝突檢查",
      "document-language": "HTML 語言宣告",
      "jsonld-parse": "JSON-LD 語法",
      "schema-visible-consistency": "受檢查實體名稱與可見文字一致性",
      "crawler-policy": "robots 與不同用途爬蟲政策記錄"
    },
    "scope_note": "55/55 是這五類自動化規則在 11 頁的結果，並非完整 SEO 成績、實際索引證明或所有爬蟲已收錄。未檢查項目不算通過。",
    "not_measured": [
      "Search Console 與實際索引",
      "自然搜尋流量",
      "商機或轉換",
      "行動裝置效能與 Core Web Vitals",
      "瀏覽器渲染後內容",
      "站外權威來源增減"
    ],
    "same_raw_page_hash_as_20260921": 10,
    "collector_commit": "84fb19758e6a37d901ecb6893f4e3aff608524ea",
    "collector_rule_version_note": "固定 PR #7 的 commit 與規則 hash；它尚未合併且與舊根目錄規則不同。未用不同規則製造分數提升。",
    "url_scope": [
      "https://forwardworks.ai/",
      "https://forwardworks.ai/subsidy-finder",
      "https://forwardworks.ai/insights",
      "https://forwardworks.ai/insights/codex-goal",
      "https://forwardworks.ai/insights/system-upkeep",
      "https://forwardworks.ai/insights/ai-deployment-gap",
      "https://forwardworks.ai/insights/erp-graveyard",
      "https://forwardworks.ai/insights/subsidy-stacking",
      "https://forwardworks.ai/insights/erp-2-0",
      "https://forwardworks.ai/insights/ai-subsidy-2026",
      "https://forwardworks.ai/insights/what-is-aeo"
    ],
    "rule_hashes": {
      "seo": "324071456fca6808bb4d51c8a698270bc9b1f6085bbc17bd47835339e12f545a",
      "aeo": "a835632f4ac0cf80d6ff357de972f3468eecb6d8a7d0001245d35e1dae8c99f3"
    }
  },
  "answers": {
    "observed_date": "2026-09-21",
    "observed_window_local": "09:29–09:37",
    "timezone": "Asia/Taipei",
    "repeated_today": false,
    "question_count": 20,
    "unbranded_questions": 19,
    "branded_questions": 1,
    "completion": {
      "successful": 60,
      "planned": 80,
      "unverified": 20
    },
    "cohorts": [
      {
        "engine": "OpenAI",
        "returned_model": "gpt-4o-2024-08-06",
        "retrieval": "model_only",
        "status": "success",
        "completed": 20,
        "planned": 20,
        "unbranded_mentions": 0,
        "unbranded_completed": 19,
        "raw_branded_alias_hits": 1,
        "branded_completed": 1,
        "validated_independent_brand_recognition": 0,
        "interpretation": "品牌已出現在問題中，模型沿用名稱；沒有可驗證來源。"
      },
      {
        "engine": "Gemini",
        "returned_model": "gemini-3.8-flash",
        "retrieval": "model_only",
        "status": "success",
        "completed": 20,
        "planned": 20,
        "unbranded_mentions": 0,
        "unbranded_completed": 19,
        "raw_branded_alias_hits": 1,
        "branded_completed": 1,
        "validated_independent_brand_recognition": 0,
        "interpretation": "品牌已出現在問題中，模型沿用名稱；沒有可驗證來源。"
      },
      {
        "engine": "Perplexity",
        "returned_model": "sonar",
        "retrieval": "web_grounded",
        "status": "success",
        "completed": 20,
        "planned": 20,
        "unbranded_mentions": 0,
        "unbranded_completed": 19,
        "raw_branded_alias_hits": 1,
        "branded_completed": 1,
        "validated_independent_brand_recognition": 0,
        "correct_domain_citations": 0,
        "interpretation": "同名實體誤配；沒有引用 forwardworks.ai。"
      },
      {
        "engine": "Claude",
        "returned_model": null,
        "requested_model": "claude-sonnet-5",
        "retrieval": "model_only",
        "status": "unverified",
        "completed": 0,
        "planned": 20,
        "unbranded_mentions": null,
        "unbranded_completed": 0,
        "interpretation": "本輪未取得可用觀察；不算零分。"
      }
    ],
    "interpretation_note": "模型記憶型回答與網路檢索型回答分開列示，不合併推論效果。結果只代表指定問句、時間、模型與設定；不是固定排名或一般使用者介面的統計。",
    "question_set": {
      "url": "/data/aeo/methods/questions-20260921.json",
      "canonical_sha256": "783b0bf805f6030c7e31f8ae714158697552bbfb53189ec7602a07ac8367522f",
      "native_question_set_hash": "8e4944d147dff7563243f39dd48d8ef0c292168cd111a77f4f0d52f69d371531",
      "scoring": "alias-match-v1 + manual entity/echo review",
      "aliases": [
        "ForwardWorks",
        "Forward Works",
        "forwardworks.ai"
      ]
    }
  },
  "changes": [
    {
      "date": "2026-09-21",
      "status": "已上線",
      "title": "修正 9 頁結構化資料與可見文字的差異",
      "detail": "9/21 複測 11 頁，受檢查名稱與頁面文字一致。修正的是網站內容，不代表 AI 曝光已改善。"
    },
    {
      "date": "2026-09-22",
      "status": "已量測",
      "title": "重新檢查目前公開網站的 11 頁",
      "detail": "55 項限定技術檢查通過。保留 9/21 的人工分數與答案引擎結果，沒有重算或改標日期。"
    },
    {
      "date": "2026-09-22",
      "status": "待審閱",
      "title": "建立 AEO＋SEO 服務頁、公開評分表與起始文章",
      "detail": "本輪網站內容已備妥，發布與後續影響分開記錄。",
      "link": "/insights/forwardworks-aeo-baseline-20260922"
    }
  ],
  "nextActions": [
    {
      "priority": "01",
      "title": "統一品牌資訊",
      "detail": "以 ForwardWorks、forwardworks.ai 與 Tresl 的關係，整理可查證的公司與服務資訊；觀察品牌題是否還會混淆同名公司。"
    },
    {
      "priority": "02",
      "title": "回答買方真正會問的問題",
      "detail": "下一篇先寫「中小企業如何選擇 AI 導入顧問」，說清楚範圍、需要的資料與驗收方式，並補上有證據的案例。"
    },
    {
      "priority": "03",
      "title": "補齊還沒量測的項目",
      "detail": "建立行動版效能基線；取得 Search Console 與詢問紀錄後，再追蹤搜尋曝光、點擊和商機。"
    }
  ]
}
